• WEB DESIGN
  • MULTIMEDIA
  • PRODUCTS
    • PRODUCTS
    • Telebites 3D Animated CGI Viral Video Ads
    • DreamLight Constellation LightWave 3D Network Render Controller
    • DLI SNUB Launcher for LightWave 3D Network Rendering
    • Creating a 3D Animated CGI Short – Book on Amazon.com
    • BlastOff! Special Edition DVD
    • Sensei and Son HD128 Minecraft Texture Pack
  • BLOG
    • BLOG
    • 3D CGI Animation Production Process
    • Web Color Management for Images and CSS Colors
    • How to Create Normal Maps from Photographs
    • Mastering LightWave 3D ScreamerNet LWSN
  • ABOUT
    • ABOUT
    • Media Kit
    • Testimonials
    • Client List
    • Awards & Publications
    • DreamLight Animation Process
    • LightWave 3D Artist Profile – Michael Scaramozzino
  • CONTACT
  • WEB DESIGN
  • MULTIMEDIA
  • PRODUCTS
  • BLOG
  • ABOUT
  • CONTACT

3D Logo Design and Animation

3D Logo Design and Animation for an Opening Logo Animated Lead-in Video Bumper

Above is a short 10 second sample clip of a 3D logo design and animation project. It’s an opening logo animation lead-in video bumper. It was created for a podcast that the client was preparing to turn into a video blog.

CLIENT REPORT CARD

Quality:5-Star Gold Stars Service:5-Star Gold Stars Value:5-Star Gold Stars

“Because of Mike’s creativity and technical skill – he created an incredible 3D animation for our podcast brand.”

– David H., Senior Vice President, Keystone Partners

Upgrading the Brand with a 2D Logo Redesign

We began the logo design process by first analyzing the client’s existing 2D logo. This allowed us to identify what elements to retain and what areas to improve. The original logo highlighted the initial letters of the name, ‘H’ and ‘R’. These initials also imply HR as in Human Resources. The logo also included easily recognizable symbols for pause and play. These allude to the media aspect of the podcast/video blog.

Strengths of Original Logo to Retain
  • Stacked H.R. Initials
  • Pause & Play Symbols
Weaknesses of Original Logo to Improve
  • Low Contrast difficult to read
  • Disjointed type stacking
  • Poor letter kerning
  • Chaotic and weak font selection
  • Weak, disconnected symbols

2D Logo Design and 3D Logo Animation

Before moving on to the 3D portion of the project we redesigned the original 2D logo. We built upon the original strengths while improving upon the original weaknesses. This allowed us to create a much stronger logo that was far more readable.

We used that new 2D logo design as a template from which to create a new 3D logo model for animation. 3D animation can leverage the additional dimension of depth to provide a greater impact than with 2D animation. We then built the 3D model in Modo and created the 3D animation in LightWave 3D.

3D Modeling for 3D Logo Design and Animation


Maximize Your Web & Video Impact by Upgrading Your Existing 2D Logo with a New 3D Logo Design and Animation

Do you need a new 2D or 3D logo design and animation for your next corporate or product video? If so, DreamLight can deliver. We will work closely with your marketing and advertising team to create 3D animation, 2D animation, 3D special effects and 2D motion graphics. These elements will elevate your sales, marketing or training videos to a whole new level. The resulting videos will finally magnify your social media marketing, improve your website or increase the impact of your presentations.


Request a Free Quote Today!

Winning Websites + Great Graphics
FREE QUOTE

DreamLight Constellation Network Render Controller

DreamLight Constellation 3D Icon LogoDreamLight® Constellation™ is our cross-platform network render controller that combined with DLI_SNUB-Launcher™ makes configuring, launching and controlling LightWave 3D ScreamerNet LWSN for standalone, batch, network and internet rendering, drag-and-drop-dead-easy™.

Created by Michael Scaramozzino - LightWave 3D Artist Profile
Author of Creating a 3D Animated CGI Short & Mastering LightWave ScreamerNet

DreamLight wrote the book: Creating a 3D Animated CGI Short. See what we can do for you.

  • Project Type: 3D Logo Design and Animation
  • Skills & Software Used: 2D Logo Design - Affinity Designer, 3D Logo Design & Modeling - Modo, 3D Logo Animation - LightWave 3D, Network Rendering - DreamLight Constellation, 2D Logo Animation & Motion Graphics - Apple Motion
  • Client: David Hennessy, SVP Keystone Partners
  • 3D Animated Logo, 3D Animated Titles, 3D Logo Animation, Animated Bumpers, Animated Logo Open, Animated Titles, Branding, Corporate Branding, DreamLight, LightWave 3D, Logo Design, Logo Redesign, Logo Update, Logo Upgrade, modo, Video Bumper, Video Bumpers

Similar Projects

New Website Design & Corporate Re-Branding
New Website Design & Corporate Re-Branding – Radiation Center of Greater Nashua

Design, Web

Brand Design with Stationery Set Design
Brand Design Stationery Set

2D, Design

Website Redesign & Branding Update
Website Redesign & Branding Update – RooterMan

Design, Web

3D Animated Logo Intro Video Bumper
3D Animated Logo Intro & Outro

Design

Corporate Logo Design
Corporate Logo Design & Branding

2D, Design

DreamLight Corporate Logo Redesign & Branding - Rooterman
Corporate Logo Redesign & Branding

2D, Characters, Design

New Wordpress Website Home Screen as seen on Desktop
New WordPress Website for Growing Medical Clinic

Design, Interactive, Medical, Web

3D Animated Viral Videos - Trick Shot Video - Bowling Ball & Pins
3D Animated Viral Videos – Trick Shot Video

Architectural, Conceptual, Design, Products, Web

35+ Years of Award-winning Multimedia 1987-2022

Address

DreamLight Incorporated
668 Main Street #191
Wilmington, MA 01887 USA

Contact

info@DreamLight.com
www.DreamLight.com
978-658-5110

Featured Projects

Website Redesign & Branding Update 3D Medical Device Illustration - Cerebral Shunt 3D Cutaway, See Through & Beauty Shot Product Illustration 3D Virtual Product Showroom Illustrations DreamLight Classic Hybrid Vector Raster Illustration - Lucid Beginnings - Digital Illustration Brand Design with Stationery Set Design
  •  WEB DESIGN
  • MULTIMEDIA
  •  PRODUCTS
  •  BLOG
  •  ABOUT
  •  CONTACT

© 1987-2023 DreamLight.com DreamLight is a Registered Trademark of DreamLight Incorporated. All Rights Reserved.
Terms & Conditions, Privacy, Accessibility